Surveys for Patient Satisfaction

Customer satisfaction surveys are a common and important part of the business in the 21st century. But not every company uses them, and part of that is because not every company sees themselves as a b...

Introduction

Customer satisfaction surveys are a common and important part of the business in the 21st century. But not every company uses them, and part of that is because not every company sees themselves as a business. One industry where "customer" satisfaction is crucial is the medical services industry. Most doctors do not think of themselves as a traditional business, but in the medical industry, patient satisfaction is not only important for attracting recurring "clients", it is also an important element of healthcare quality.

Patients are Customers Too

Ask yourself: What would happen if your patients didn’t want to come to you? What would happen if you started losing patients? What would happen if your patients didn’t receive the help they need? You can see by those questions that there are two different answers. One, you’d start losing "business" and your office would struggle. Two, the patient’s health may be at risk because they aren’t willing to see you when they need to. So when looked at in that light, it becomes clear why patient satisfaction is so important . You need your patients to be happy because you need them to come to you whenever anything is wrong, and come back to you if they feel that your diagnosis isn’t helping.

Using Surveys for Patient Satisfaction

PharmaLink , a physician medication dispensing provider, works with many healthcare practices across the country. They've seen dramatic improvements in patient satisfaction simply by surveying patients and then listening to what they say. "It's remarkably easy it is to get candid feedback from patients," said Jeff, the managing partner of PharmaLink. "In the healthcare world, reimbursements, referrals, patient retention, and more are all tied to patient satisfaction and yet many of our clients don't ask the one person who knows if they're satisfied – the patient." Patient satisfaction surveys play a crucial role in your ability to understand what the patient is experiencing in your office, from the phone call they make to schedule an appointment to the wait time to your own service. Often because of the situation patients won’t share with you when they have concerns. But that can be dangerous. Even if the problem is you, you want to know that you’re not doing something as well as you could. You want to know if you’re not explaining the diagnosis well, or dismissing something they’ve said, or not showcasing a patient-first attitude. And if it’s not you, but some other employee within your company, you want to know that too. Patient satisfaction surveys allow you to collect data that you can analyze to ensure your business is running smoothly. Survey research is a great way to track how patients feel and run your doctor’s office like a business. It’s something you should strongly consider initiating in your company. Contact SurveyMethods to learn more about our patient satisfaction surveys and other survey services.

Key Takeaways

Introduction
Patients are Customers Too
Using Surveys for Patient Satisfaction

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Surveys for Patient Satisfaction

Introduction

Patients are Customers Too

Using Surveys for Patient Satisfaction

Key Takeaways

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